The company culture within your SMB is one of the most important factors that can impact your success. And something that most business owners tend to overlook is the value inclusive employment culture can bring to your business. In fact, many studies have shown that organizations with inclusive culture are twice as likely to meet or exceed financial targets as well as three times as likely to be high-performing. However, while these findings are something that every business owner wants for their business, it’s important to understand just how they are achieved and what the precise benefits of inclusive employment can be for your SMB, so let’s take a look.
1. Building your brand reputation
One of the biggest benefits of inclusive employment is the positive impact it can have on your brand reputation. Showing your customers as well as your associates and your employees that you recruit without bias or prejudice can send a strong message of trust and good character. Let’s take the example of recruiting people with disabilities. Employees and customers are proven to be more loyal to organisations that show they value diversity and inclusion. Around 15% of the world’s population experiences some form of disability, which is around one billion people. The community surrounding your organisation is diverse so your workforce should reflect this. This also means you expand your possibilities to find talent that you otherwise wouldn’t take into consideration. On top of this, hiring people with disabilities is not more expensive than people without disabilities as there are many helpful disability regulations that can help you cover extra costs as well as provide you with extra information you need to know when hiring people with disabilities.
2. Boosting innovation
Inclusive employment also has the added benefit of connecting people of many different cultures, world views and ways of thinking. If implemented correctly, this will broaden your horizons and increase the area of expertise of your team while at the same time, allowing you to take views into account that you otherwise may forget. This can help your employees find new and innovative ways to solve tasks and overcome problems all in all, producing an environment of ingenuity within your business.
3. Making your employees happier
Hiring people who are usually not given a chance to prove their worth makes them a lot more likely to be grateful and excited about the chance they have been given. This means that they are usually very excited and happy at work, and if this positive energy is fostered properly it can have a positive impact on the rest of your employees as well. Ultimately, this should result in a more friendly, collaborative and team-oriented environment around the workplace which will undoubtedly boost the productivity of your employees as well as their overall satisfaction at the workplace.
4. Reducing turnovers
Implementing inclusive employment will also allow you to reduce turnovers and keep your employees with you for longer periods of time as most of them are more likely to make long-term commitments to their jobs if they are satisfied. Another great thing about inclusive employment is that it will have a positive impact on the rest of your employees’ turnovers as well as make all of them feel valued and accepted, which are the main factors that determine how long an employee will stay with a single company.
Finally, it’s important to remember that inclusive employment won’t mean anything unless the voices of all of your employees are heard and given equal value. This is something that can only be achieved through active engagement with all of your employees and constant promotion of a company culture that puts equality and communication between employees at the top of its values. With that being said, the benefits of inclusive employment for your SMB are definitely something you should aim to achieve as its positive effects can be very impactful and far-reaching.